The Datamax Thinking Blog

“Our fleet, our workflows, and our costs are a cluster.” – Mary B., Office Administrator. 

There’s a certain chemistry involved with investigating print environments and the ways in which they interact, merge, and change over time.

Chemical synthesis is the purposeful execution of combining and manipulating multiple molecules to create one unique compound that is both unified and reliable. Much like the molecules that change through chemical reactions, major accounts are constantly affected by real world changes within and outside of your organization:

• Selling a division of your company,
• Adding a department,
• Your stocks take a hit,
• Company relocation,
• Company acquisition,
• Disaster Recovery,
• Outsourcing print or bringing it in-house

Your printing needs evolve accordingly.

We're out of toner again. Everybody seems to be waiting on someone else - or me." - Stephen M., Purchasing Manager

It’s called “The Wall,” and for good reason.

When a marathon runner – generally around mile 20 – fails to replenish his or her internal glycogen stores throughout the race, their body “bonks” into sudden fatigue.  The legs – depleted of all energy – wobble to a halt. The mind begins to shut down. Some runners even collapse.

Replenishment is a key factor to endurance.  In the duration of a workday, your copier is the workhorse athlete of your office’s workflow, running consistently at full speed to copy, scan, fax or print your critical documents promptly. If you unexpectedly run out toner, your device is down. And you’re down, too.

Before you begin asking “When can I expect a technician” and “When will my issue be resolved,” a few key questions will shine a light on just how prompt and ultimately effective your copier service might be moving forward.

There’s an old Bizarro comic strip showing an older man leaning up against the Patient Registration desk at a doctor’s office. “I’ve been waiting for 20 minutes!” he scolds the receptionist.

“Down the hall. You want ‘impatient registration’” the woman replies.

Comedy aside, customers today are tired of waiting.

As the landscape changes, so do business needs. It’s a technology partner’s obligation to maintain an open dialogue, to listen intently, and provide complete transparency on documented expectations and business-building strategies. 

In my time as a Solutions Sales Specialist, I played a lot of  “20 Questions.”

My steady stream of inquiries to clients had a strategic intent. The client's answers provided key nuggets of information for:

• digging into client current (and future) needs 
• discovering operational challenges 
• planting new seeds of opportunity 
• ensuring expectations were being met at all times

If there was a gap between my client's perception and reality, it was my job to stand in it.

The MFP, in many ways a centerpiece in our workflow place-setting, continues to have an evolving role in how paper and digital files co-exist in the workplace.

The “Paperless Office:” It’s been a corporate prophecy scripted upon blogs much like this for years, as offices of all sizes gather tools and solutions necessary to tackle the digital transformation. Without a doubt, workflow is increasingly digital in nature.

However, according to numbers complied in Canon’s recent “Office Insights 2018” release, paper itself isn’t going anywhere anytime soon – quite the opposite. It seems that the paperless office is a gradual, steady process of automation that enables best printing and workflow practices for the foreseeable future.

Specific print management solutions provide various levels of control and can help business owners of all-sized organizations better track usage, from features like Secure Print available directly on your MFP, up to robust enterprise, server-based solutions. 

My brother-in-law, the sales director for a newly-opened auto dealership, strives to find any way possible to keep costs low and minimize wasteful practices as the business gains momentum. We chatted about his recent challenges at a recent Sunday gathering, the buzz of March Madness games echoing from the tv in a nearby room.

Being in the industry I’m in, I naturally asked him about the set up of copiers and printers at the dealership. He struggled to recall the make and model of the machine that sits near his office.  And then he shook his head.

“But I can tell you this for sure: There’s a ton of waste,” he said. “Every day I see copies just sitting on or around the copier all the time. You wouldn’t believe it.”

The Unified Firmware Platform allows for version upgrades, including added functionality, to existing models in a same generation on a regular basis.

According to a recent report, the average new car loses 27 percent of its value after the first year.  It’s a course of action that commences the minute you drive it off the lot.  For decades, copiers shared in this vulnerability. As new models were introduced, previous versions were perpetually more obsolete with every new feature released by the manufacturer.

Canon's Unified Firmware Platform changed all that. 

It's no wonder that organizations are more active than ever in pursuing solutions to streamline traditional methods of managing documents. 

Every year, I learn more about copiers, document management, workflow, and, increasingly, managed IT topics than I did they year before.

I do my best to pass on what I learn to you.

Here are the 10 most popular posts in 2017. How to get the best service. Tips for HIPAA compliance. Scanning tips. How to track printing to keep costs down.

Read on for insights into those topics – and more – to get yourself ready for 2018!

There's a point of diminishing returns when it comes to using old office equipment – like copiers and printers – because they're still working.

Are you a “buy, don't lease, find a trusty mechanic because the car dealer will always rip you off” kind of a buyer? If so, I suspect you might also have a 10 year old copier sitting around that you have no plans to ever replace as long as it’s working. Why replace it until it breaks, right?

Maybe not.

The fact is that just because your trusty old office equipment might still be cranking out pages, you could be missing out on advancements in equipment technology that will not only make you say, “how did I ever live without this before,” but might also save you some money in the process!

Office equipment, like vehicles, can be an expensive investment to make. But the reality is that technology is moving at such a rapid pace that, just like your vehicle that immediately depreciates the second you drive it off the lot, office equipment has a point of diminishing returns.

When you need perfect color, Canon imagePRESS digital color presses are G7 certified.

As a marketer, executing a campaign is like walking a tightrope – you can lean a little to one side for balance, but at some point, you have to lean the other way to stay on the rope. And, like the color consistency across a campaign that might include digital and offset print, sometimes printed from completely different geographic areas, there is little room for error if you have a brand to protect.

Canon's imagePRESS devices can help you protect your brand. Certified as compliant with G7, imagePRESS digital color presses will ensure continuity of color in your printed materials.

“What is G7 and how can it benefit my business,” you ask? Keep on reading.