The Datamax Thinking Blog

Educating, collaborating, and sparking ideas for maximizing the technology that matters.


The Green Back Proposition

Give green... and get greenback with a Managed Print Strategy.

Give green... and get greenback with a Managed Print Strategy.

It should come as no surprise that environmental responsibility is an imperative business issue. In fact, a recent study suggests that as many as 67% of companies are in the process of implementing environmental programs. Today, being “green” not only impacts your corporate image, but also your competitive advantage and bottom line.

For most companies, significant green opportunities exist when it comes to printing—one of the least audited expenses in business today. When the total costs of hardware, supplies, maintenance and internal IT support are calculated, an unmanaged fleet of printers, copiers and fax machines typically consumes about 2-3% of revenues. Just as importantly, it oftentimes leaves a considerable footprint behind in the process. Did you know…

  • Paper is the leading source of waste in the office. In fact, the average office worker uses 10,000 sheets of paper a year—that’s approximately 1.2 trees. (Environmental Protection Agency Study)
  • A Fortune 500 company could save 800 tons of paper in a year by setting duplex printing as a default—at an annual savings of $7.7M. (Internal HP Case Study)
  • The average employee’s printing costs companies $600 to $1,300 per year, with a substantial portion of that cost going to pages employees never even intended to print. (GreenPrint Study)
  • Companies are expending 66% of energy on nights and weekends because IT equipment is not getting turned down to the lowest possible level. (Department of Energy Study)
  • Approximately 3 quarts of oil are consumed in the production of a single new toner cartridge.

At Datamax, our Green Back Proposition is rather simple. By implementing an enterprise-wide print management strategy, you can minimize your company’s carbon footprint to give green back to the environment—and get green back as well. Our four step process of stopping printer acquisitions (until you develop a print strategy), discovering the print environment, managing a print strategy and optimizing print assets helps companies consistently reclaim the bottom-line by eliminating unnecessary waste, reducing energy consumption and implementing “digitally green” alternatives.

To learn more about our Green Back Proposition and our technology-based services that can make a meaningful impact on the environment and help you get greenback, let's visit!

Topics: DatamaxGreen Print Management