Coppell, TX (January 23, 2025) — Datamax Inc. has been recognized with the "World Class" Service Award by CEO Juice, an industry leader in Net Promoter Score (NPS®) analytics for the office technology sector. This distinguished honor and 94.6 NPS® score reflect the company's unwavering commitment to its mission of "Creating Raving Fans" out of its clients.
CEO Juice, which specializes in real-time customer feedback for managed print and office technology providers, evaluates companies based on their Net Promoter Score, a globally recognized benchmark for customer loyalty and satisfaction. Datamax 's score was based on 6,408 surveys sent out after service calls and 701 responses from clients.
"This award is a testament to our team’s dedication to providing exceptional service and creating lasting relationships with our customers," said Datamax Inc. Vice President of Marketing Robert Caldwell. "Our mission of ‘Creating Raving Fans’ is so much more than just a slogan—it’s a promise and a commitment we make toward maximizing client uptime and not being satisfied with them JUST being satisfied...Our 12,996 survey responses (since 2012) more than validate that."
Caldwell says that Datamax has been tracking customer survey results since 2012, and in that time the organization has achieved a cumulative NPS® 93.2 score. The effort that goes into this reporting helps provide quantitative results that reflect what it's like doing business with Datamax.
The "World Class" designation is reserved for organizations that consistently exceed customer expectations, demonstrating a superior level of service and trust. By maintaining a customer-first mindset, Datamax has positioned itself as a leader in the industry, setting the standard for excellence in service delivery.
Satmetrix (creator of NPS®) defines World Class Service as an NPS® score above 70. Given the NPS® range of -100 to +100, an NPS® score above 0 is considered “Good”, and 50+ is “Excellent.”
Companies calculate their NPS® score using the answer to a key question, using a 0-10 scale: How likely is it that you would recommend [brand] to a friend or colleague? Respondents are grouped as follows:
- Promoters (score 9-10) are loyal enthusiasts who will keep buying and refer others, fueling growth.
- Passives (score 7-8) are satisfied but unenthusiastic customers who are vulnerable to competitive offerings.
- Detractors (score 0-6) are unhappy customers who can damage your brand and impede growth through negative word-of-mouth.
Net Promoter, NPS®, and Net Promoter Score are trademarks of Satmetrix Systems, Inc., Bain & Company, and author/founder Frederick F. Reichheld.
About Datamax
Datamax Inc. offers the latest equipment and solutions in technology to increase efficiency and productivity in customers’ offices. Datamax Inc. has been in business for over sixty (60) years with offices in Arkansas and Texas with more than two-hundred and fifty (250) employees in two (2) states.
For the complete portfolio of Datamax products and solutions, please visit their websites at www.datamaxarkansas.com or www.datamaxtexas.com.