The Datamax Thinking Blog

Educating, collaborating, and sparking ideas for maximizing the technology that matters.


Improve Your Return on Impression

First Impression. Cost-per-impression. Powerful Digital Printing Solutions can help maximize both.

When it comes to your digital printing solution, it's all about maximizing impressions. Not only your typical hard metric of Cost-per-Impression, but also Return on Impression—the value stemming from the lasting image your corporate printing leaves in the minds of your clients and prospects. It is said that it only takes three seconds for someone to form a first impression. What does the "snapshot" your company leaves behind look like? Is it eye-catching? Consistently crisp, bold and vibrant? Does it deliver your message in an impactful, memorable way? When your digital printing

Topics: Office Equipment Production Print